This week begins the most important tourism fair in the country, FITUR, and like every year Dénia takes its best assets to attract tourists and visitors.
The main novelty this year is that the Valencian Community encompasses all its municipalities under the same umbrella and divided into four sectors: Castellón, Valencia, Benidorm and Costa Blanca. Dénia will share space with the 33 municipalities of the Marina Alta in the Costa Blanca area. For the councilor for tourism, Pepa FontThis change in the pattern of promotion is "Very successful as the brands that really identify us are enhanced." All the populations will promote their attractions in brochures of the same design to unify the Costa Blanca brand.
A counter will cover the private offer of the province of Alicante and entrepreneurs will be able to sell their products directly in the "Outlet" area enabled. In addition, the Valencian Community will share several common areas such as a press room or the central square, where various events will take place during the days of the fair. It will be in this place where Dénia is the protagonist on the morning of Thursday 31, when the Falleras Mayores de Dénia come, along with the president of the Local Board FalleraTo repeat the success of last year's visit, allowing visitors to take pictures with them.
Interactivity with users is also an important point, as both tourism and AETHMA Dénia four rooms raffled weekend for April, within the Gastroenamórate campaign, which will be repeated this year.
II Creative Cuisine Contest of Red Shrimp of Dénia
But undoubtedly the trump card with which it is presented Dénia II Creative Cuisine Contest of Red Shrimp of DéniaTo be held next March 5 in the Mercat Municipal and whose ambassador and president of the jury will be the famous chef Quique Dacosta. Dacosta will accompany the mayor and the councilor of tourism in the national presentation of the contest in a press conference that will take place on Thursday 31.
Dénia in the Madrid Metro
As a complement to the presence of Dénia in FITUR, during the month of February a campaign of presence will begin in several luminous mupis of the most important stations of the metro of the capital, with a fresh image of Dénia that will attract the attention of the users of face at Fallas and Easter.
Attendance at other fairs
This year the department of tourism has opted for the Nordic market, moving during the month of March to the fairs of Moscow (Russia) and Gothenburg (Sweden). The councilor for tourism said that these are growing markets as issuers whose needs when choosing a destination meets Dénia thanks to its climate, its leisure and gastronomy offer.
