Shops and Services - Leisure - Stores

Portal de la Marina increased its sales by more than 12% between January and February

20 2015 April - 12: 01

The total sales made in the Portal de la Marina shopping center, between January and February 2015, have represented an increase of more than 12% compared to the same period of the previous year. The positive evolution has also been reflected in the 6,7% increase in the influx of visitors in these same months. The complex is located in an area of ​​commercial influence that includes some 216.000 inhabitants.

Portal de la Marina reported that the increase in sales contributed two key factors: the sales campaign, which led to an increase in sales in sectors like fashion (up to + 34%), home (up to + 19%) or aesthetics (up to + 60%), and the largest number of participants in various marketing campaigns that have been made, among which is seeking to recruit a personal shopper for a year or sponsoring a sports circuit .

The company also noted that growth has taken place following the acquisition of 58,75% of the units of the complex by the listed REIT (REIT) Real Estate Lar Spain last October 10. After buying the company strengthened its collaboration with Grupo Lar, a company that owns, through its subsidiary HRE Investments BV, the 42% of the capital of the company Maritime Puerta de Ondara SL, owner of the Portal de la Marina Shopping Center.

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