Councilman Trade of the City of Dénia, Vicente Chelet, Presented local business guide Dénia shopping. A guide annual update is performed for several years with pocket format and is aimed at residents, second residents and visitors. In this trade offer Dianense shown by a plane located the location of the premises, divided by sector, and points of interest to consumers. 700 shops among which, unlike previous years, are the hairdressers at the request of the aesthetic sector include. An important fact is that only 10.000 copies will be made, ie, the roll shall be reduced by 20.000 copies, compared to 30.000 last summer. This cut will mean a reduction of between 5.000 and 6000 euros. These guidelines are already being distributed by hotels and shops as well as at the Tourist Office and the Municipal Market.
This year the guide provides a series of novelties regarding the previous editions. Noteworthy is the inclusion of the Valencian language in the drafting of sectors and businesses. In addition, the guide contains on the back a QR Code (code for reading mobile supports of new technology) that will redirect, to all those who have that application on their mobile phone, to the Merchant Portal website.
Moreover and following the technological developments, Chelet announced the creation of an APPS application for Smartphone, Android and Iphone, still under development. The application, free download, include information on local businesses and will be divided into five sections: Fashion / Health / Beauty, Food, Vehicles, Home & Hobby / Other. This development will involve an initial investment of 5.000 euros and maintenance costs of approximately 1.000 euros annually.
The mayor of the popular group wanted to highlight the savings that will entail in the long term the establishment of the application. According to Chelet, this money will be used through a reinvestment in commercial expenses, thus earmarking it for specific activities within the Dianense trade.
